Recent Articles




Strategies for Staffing Success – Part 2

Article by David Schmiege Originally published JUNE/JULY 2014- VEIN THERAPY NEWS EDITOR’S NOTE: In the first part of this two-part series on “Strategies for Staffing Success – Part 1,” we discussed the importance of hiring in a small vein practice, trends in recruiting and hiring, selection methods and reference checks. This part covers interviewing, recruiting… Read More »


Strategies for Staffing Success – Part 1

Article by David Schmiege Originally published APRIL/MAY 2014- VEIN THERAPY NEWS EDITOR’S NOTE: This is a two-part series on “Strategies for Staffing Success.” This first part discussed the importance of hiring in a small vein practice, trends in recruiting and hiring, selection methods and reference checks. Attracting, selecting and retaining the best employees are among… Read More »


Pursue A Culture of Excellence

Published in the September issue of Vein Therapy News What makes a medical practice exceptionally good at what it does? How does it stand out from the competition and attract top talent? Great clinical care, solid strategic plans, and exceptional employees all make a difference, but what top notch medical practices have that mediocre practices… Read More »


Surviving Competition In A Crowded Marketplace

 A Strategic Planning Case Study Problem: I am a vein practice that for quite some time has enjoyed very little competition in my service area and have been viewed by both patients and primary care physicians in my community as the “go to” medical practice for patients seeking vein care treatments. In the past 12… Read More »


Reputation Management

If you haven’t started an Internet search of your name, medical practice or other providers in your vein practice lately, it may be a good idea to do it now. It is an important part of marketing your vein practice to be aware of what you look like online to your prospective patients and referral… Read More »


What Is A Patient’s Impression of Your Practice?

The #1 reason in business customers stop doing business with a particular company is because of an attitude of indifference by employees. Imagine, then, how influential that first contact with a potential patient can be. A less than positive first impression might cause a patient not to schedule an initial consultation with your vein practice… Read More »


Measuring Patient Satisfaction – Part 2

Due to the increased availability of phlebology services available in most communities as new vein practices are popping up seemingly everywhere, patient satisfaction measurement needs to become a high priority within your internal marketing efforts to fend off competition. Patient satisfaction should be at the core of every medical practice, which leads to clinical and… Read More »


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